We designed the installations and fixtures for STORY, a shop in Manhattan’s gallery district that reinvents itself every 8 weeks. The brief for this ‘STORY’ was: What Is Design? We felt that I did not want to ‘design’ platforms where the design goods would passively sit / would be passively displayed.  We wanted to focus on the process of design itself. Each installation focused around the idea of making and materials and exploring them in a different way. This ranged from pure materiel layers that included everything from brick to insulation foam to construct a display table, to a light box made from 2000 handmade petri dish ‘landscapes’ exploring the idea of science organic forms and nature in design.

  • Concept
  • Retail Design
  • Fabrication, Production and Installation Management